| But what can you expect to find at the prototypical, | | | | occupying thousands of square feet of floor space. |
| top-of-the-line trade show exhibit house? Look for a | | | | During the transition, the use of new finishes, fabrics |
| complete single-source, hassle-free, full service trade | | | | and lightweight structural materials led to substantial |
| show exhibit capability from design concept to final | | | | reductions in handling costs. The resultant economies |
| production. Search for a company that offers a wide | | | | in freight, installation and dismantling, drayage, storage |
| range of trade show display options from | | | | and refurbishing helped to defray the costs of these |
| cost-effective, custom modular and custom portable | | | | dramatic new custom trade show exhibits. |
| trade show booths to custom designed exhibits that | | | | With new trade show expertise and innovation, top |
| may occupy thousands of square feet. | | | | line trade show exhibit houses are able to serve |
| As a single resource, this fully-integrated trade show | | | | exhibitors wherever and whenever they want to |
| exhibit house would be able to take care of all your | | | | exhibit. Thanks to a network of exhibit partners |
| needs -providing a seamless, turnkey trade show | | | | providing design, build and show services at over |
| exhibit service that includes every possible step in | | | | hundreds of locations throughout the world, a trade |
| your pre- and post-show appearance. The trade | | | | show exhibit house can now handle the most |
| show "dream team" should consist of a staff of | | | | complex and demanding of exhibitor requirements. |
| talented exhibit design consultants, graphic designers, | | | | Many leading trade show display companies have |
| project managers and event coordinators who are | | | | become global providers serving a growing number of |
| adept in making your trade show experience | | | | international clientele -- many of whom, for example, |
| glitch-free. You get to decide what you want from | | | | engage their exhibit house to design and build a single |
| this menu of options. | | | | custom trade show display for their once-a-year |
| Today you should expect these exhibit practitioners | | | | appearance at a West or East Coast show and then |
| to design a breakthrough trade show booth with | | | | store the unit until the following year. |
| sophisticated trade show display graphics and | | | | Flexibility and innovations add to the array of services |
| worry-free event planning, plus conscientious care | | | | offered by the full service trade show exhibit house. |
| and the full storage and warehousing of your trade | | | | These include: custom trade show booth rentals |
| show exhibit properties. | | | | which offer an alternative to the occasional exhibitor |
| The trade show exhibit business has come a long | | | | who may be considering options before committing |
| way. In the past, the trade show exhibit booth was | | | | to a permanent display. Also, custom rental trade |
| purchased either as a custom build or a single "off | | | | show displays provide an exhibitor with options to |
| the shelf" unit with the exhibitor handling the details. | | | | change messages and locations frequently and |
| As the trade show industry has matured, exhibitors | | | | appear at several trade shows simultaneously. |
| have become more sophisticated, and trade show | | | | Look for a trade show exhibition company that fits |
| exhibit companies cater to the full spectrum of a | | | | with your comfort level. Start with a walk-through |
| trade show client's exacting demands. In the early | | | | visit to a showroom where you will view a selection |
| '80s when the industry began changing, many trade | | | | of trade show displays ranging from pop-ups to |
| show display companies started providing the | | | | custom spectaculars. Take a look at graphics and |
| portable/modular trade show booth, offering mobility | | | | display production capabilities and ask the trade show |
| and flexibility to exhibitors often moving from one | | | | display host to introduce you to innovative and |
| show to the next. This experience helped them | | | | turnkey event management services. These include |
| customize products and design exhibits that | | | | show services, graphics design, exhibit storage and |
| incorporated unique graphics, contemporary materials | | | | complete pre- and post-show service and support. |
| and structural refinements. | | | | You can also go online and click through trade show |
| Experienced trade show display houses gradually | | | | exhibit companies. |
| evolved to deliver dramatic, one-of-a-kind trade show | | | | Seek out a professional trade show staff that can |
| booths for clients wanting to dominate an exhibit hall | | | | make your trade show booth experience dynamic, |
| show floor with a spectacular trade show exhibit | | | | affordable and successful. |