How to Protect Yourself Against the Hidden Cost of Shipping to Trade Shows

Trade Shows are lots of work, but they candelivery and the return trip.
generate lots of new business for their participants.When counting the cost to participate as a vendor in
In addition to the expense of staffing your booth,a trade show remember to budget for the waiting
food, lodging, display, travel, etc. you need totime. There is only one trade show Logistics
consider how will you transport your equipment toCompany I know of that doesn't charge any wait
and from the event. This sounds like a simple task,times. They charge a little more on the front end,
but few freight carriers deliver to trade shows. Whybut they accept all of the risk of the wait time
don't many carriers ship to trade shows? Anytimecharges. All of the other trade show logistics services
you have lots of businesses shipping to the samedo pass on the waiting fees of the carriers.
destination on the same day there will be problems.There are some carriers that inflate the waiting time
Every hour the driver must wait in line to unload theircharges consistently. Let's say a driver had four
delivery will cost the shipper extra money and delayshipments to a convention center in New York and
the remaining deliveries in the trailer. This "waitinghad to wait four hours to unload his truck. The ethical
charge" is in addition to the freight quote given bything to do would be to charge each shipment a one
the freight forwarder or carrier.hour waiting fee. Since none of the four shippers
As a general rule shippers should only be chargedknows how long the driver must wait or how many
waiting fees 30% - 40% of the time. Some of theshipments are being delivered there is no recourse
larger conventions and trade shows incur wait timesfor the shippers to challenge the wait time fees. If
of four to six hours. The hourly charge, depending onthe driver is charging $100.00 an hour they just made
the location, could be $30.00 - $100.00 an hour.an extra $1,200.00 in profits. If the wait time is
Remember that you will need to transport yourinflated the profits are increased even more. If you
shipment to the convention center and return theare consistently getting charged high waiting time
shipment also. Waiting charges can occur on both thefees I suggest you find another carrier.