How Logistic and Transportation Companies Can Differentiate Themselves and Improve Profitability

In today's competitive environment, Logisticthey been in business for 25 years or more, or are
Companies can no longer simply rely on door-to-doorthey simply a "Johnny-come-lately"?
delivery and warehousing services in order to rise4. Does the company have existing relationships with
above the competition. Today, the more successfulmajor retailers and other organizations? This also
logistic and transportation organizations aredemonstrates stability and experience.
differentiating themselves by offering services5. Does the company employ numerous field
following the delivery, such as in-home and in-storemanagers located throughout the country? This
product assembly and display set-up. And not onlybecomes important for accountability as well as local
are these services adding value to the offeringscontacts.
these companies already provide, but they are also6. Does the company employ individuals who have
adding revenue to the bottom-line as they are ablebeen extensively trained and have had complete
to build these charges, along with an addedbackground checks?
percentage, into their overall cost structure.7. Does the company provide detailed reporting of
The benefits of a partnership between a 3rd partythe services they provide, along with having digital
logistics (3PL) or transportation organization and aphotograph capability?
provider of assembly and set-up services may beSo there you have it. In summary, today's most
obvious, but the question then becomes how do yousuccessful logistic organizations are differentiating
select such a company? The answer to this questionthemselves by offering services following the
is not so clear. Specific questions you need to askdelivery, such as in-home and in-store product
include:assembly and display set-up. Not only are these
1. Does the company provide services nationally andservices adding value to the offerings these
in Canada?companies already provide, but they are also adding
2. Does the company employ all it's workers as W-2revenue to the bottom-line. Don't be left behind in
employees? This will result in a more committed andtoday's competitive logistic environment. Look for a
dedicated worker than utilizing independentcompany with whom you can partner with
contractors for employees.confidence.
3. Does the company have staying power? Have